Soo-min Kang is Voke Magazine's Korean Beauty Editor, covering the innovations, rituals, and cultural roots behind the K-beauty movement shaping skincare and makeup trends worldwide. Based between Seoul and New Jersey, she spent years working within Korea's beauty industry before transitioning to journalism, giving her coverage an insider's understanding of the science, sourcing, and philosophy behind the products she writes about. Soo-min is known for going beyond viral product roundups, digging into the ingredient trends, dermatological research, and generational beauty wisdom that make K-beauty a global phenomenon rather than a passing trend. Her work bridges cultures, translating not just products but the values behind them for a global audience.